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We've Got Your Color!
Doug, my husband, patiently listened to me lament about my passion for the perfect fit foundation for my clients and came up with this tag line back in 1997, when elea blake cosmetics was birthed. My twin daughters, Blake and Elea, are the namesakes for our company. Since day one elea blake has always embodied this philosophy.
As tempting as it may be to jump to every shiny new promise on the market, I have never waivered from my passion of providing a healthy and wonderful alternative to mainstream makeup. elea blake cosmetics is not some crazy chemical science project that magically matches your skin, nor are we a line of makeup that suggests you should settle for ALMOST perfect or fit into one shade for light, medium, tan, deep and dark. We won’t and we never have.
In my over 30 plus years in the fashion/cosmetic industry as a; model, makeup artist, fashion show coordinator, wardrobe stylist, instructor, and speaker. Knowing what was needed for daily wear as well as in front of a camera has helped me understand that heavy makeup with limited matching potential is not something women should settle for. Women of all shades were and still are being forced to use unnatural looking foundation and blush that just doesn’t look good.
In 1997, I found a solution to this problem, and it wasn’t found in some magical promise of color technology, no it was found in Mother Earth. I created the perfect mix of mineral makeup alchemy to create an array of colors suitable for all skin ethnicities, perfecting tone and texture with a resilience to stay on in all weather and the added benefit of foundations offering an spf 26.
I established myself in Chattanooga, Tennessee where I own and operate a color studio and apothecary. I expanded elea blake cosmetics globally after the discovery of the Sci/Art system that was created by Kathryn Kalisz Donovan. I threw myself into color theory, backed up by science and a comprehensive draping system, I was able to create and lead a personal color analysis market in the makeup industry. Now my team of Colorista’s and I are leading the color revolution.
Thank you all for helping us grow!Darin
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